Nike

As the biggest athletic shoe company in the world, Nike is a brand that needs no introduction. Nike is responsible for many of the most iconic shoes in the history of sports and have been on the feet of many of the best athletes to ever live. When it comes to running, their shoes have carried athletes to countless championships and Olympic medals. 

Always innovating, Nike brings the latest technology to its running shoes to maximize performance. If you’re wearing a Nike running shoe, you know you’re wearing a shoe fine-tuned to the task at hand. 

NIKE ROAD RUNNING SHOES

Nike makes road running shoes for every runner.

Pegasus – Nike’s original running shoe offers lightweight and soft cushioning that you can trust day after day

Pegasus Turbo – A more responsive version of Nike’s flagship Pegasus line is made to go fast without sacrificing comfort

React Infinity Run – a soft and stable shoe designed to prevent injury and keep you chasing your goals

Invincible – equipped with the same ZoomX foam featured in its racing shoes, the Invincible will bring a performance feel to your long runs

NIKE TRAIL RUNNING SHOES

Nike offers trail running shoes for every pace and terrain.

Terra Kiger – This lightweight trail shoe will make your miles on the trail fly by. A sticky rubber outsole provides extra traction for downhills.

Pegasus Trail – This version of Nike’s flagship Pegasus running shoe comes with extra tread for extra grip when you leave the road.

Just Do It

Nike started in 1964 under the name Blue Ribbon Sports with founder Phil Knight selling running shoes at high school track meets out of the back of his car. A few years later, Nike made its first running shoe adorned with their soon-to-be-patented Swoosh logo. As legend has it, the first Nike shoe was designed with the help of the University of Oregon’s track and field coach Bill Bowerman, who used a waffle iron to manufacture the sole of the shoe.

They’ve clearly come a long way from the days of making shoes with a waffle iron. Go to any sporting event in the world, and you’ll probably see athletes wearing Nike. Even as they’ve grown to the biggest athletic shoe company in the world, running has remained central to the brand as they sponsor many of the world’s top runners and continue to push the boundaries in shoe technology.

Reducing Waste

As part of its Move to Zero initiative, Nike launched a refurbished shoe program. Shoes that either have minor defects or were lightly worn and returned to Nike get inspected, refurbished, and resold at reduced prices. This way, perfectly usable shoes don’t end up in a landfill. If an item is deemed unsellable, Nike will either donate or recycle it.

Recycled products go through a process called Nike Grind, where they grind it and separate it by material for use in new products like playgrounds and track surfaces. Rubber from Nike Grind is even used in Nike Retail and office spaces.